About Us

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Mission

To build a legacy rooted in hard work, dedication, responsibility, honesty, and commitment—while embracing innovation and perseverance in the face of challenges.
To continuously create and market high-quality, standout products that meet the evolving needs of our customers.

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Corporate Social Responsibility

We are committed to acting responsibly for and with the Company and Our Country, supporting causes that benefit or contribute to the common good.

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Vision

To be a leading producer and marketer of diverse, specialized, and differentiated beverages—recognized across Latin America for exceptional quality and strong consumer preference.

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Productos Innovadores Asama, S.A. is our production plant for non-carbonated beverages, all in bag presentation. Located in the Department of Escuintla. Here we produce the following products: IsoMax (Isotonic drink), Boopi (Children’s soft drinks).

isomax fruit punch y boopi piña

Envacasa is our production plant for carbonated and non-carbonated beverages, all in PET container presentations of different sizes. We are located in the Department of Escuintla. Here we produce the following products: Zimba (carbonated beverage).

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Central Estratégica S.A. is our production plant for non-carbonated beverages, all in bag presentation. Located in the Department of Alta Verapaz. Here we produce the following products: IsoMax (isotonic drink), Boopi (children’s soft drinks).

isomax uva y boopi naranja