About Us


Mission
To build a legacy rooted in hard work, dedication, responsibility, honesty, and commitment—while embracing innovation and perseverance in the face of challenges.
To continuously create and market high-quality, standout products that meet the evolving needs of our customers.

Corporate Social Responsibility
We are committed to acting responsibly—both as a company and as members of our community.
Our efforts focus on supporting initiatives that promote collective well-being and contribute positively to the development of our country.

Vision
To be a leading producer and marketer of diverse, specialized, and differentiated beverages—recognized across Latin America for exceptional quality and strong consumer preference.

Productos Innovadores Asama, S.A. Our non-carbonated beverage production facility, specializing exclusively in pouch packaging formats.
Located in the Department of Escuintla, this plant is where we manufacture key products such as:
IsoMax – Our isotonic hydration drink
Boopi – A fun and flavorful beverage line for children
This facility reflects our commitment to quality, innovation, and efficiency in every stage of production.


Envacasa is our production facility for both carbonated and non-carbonated beverages, specializing in PET bottle formats of various sizes.
Located in the Department of Escuintla, this plant produces key products such as:
Zimba – Our bold and refreshing carbonated beverage
Equipped with modern technology and efficient processes, Envacasa plays a vital role in our ability to serve a wide and growing market.


Central Estratégica S.A. is our production facility for non-carbonated beverages, all packaged in pouches. Located in the Alta Verapaz region, this plant manufactures products such as IsoMax (an isotonic drink) and Boopi (children’s beverages).
